Whenever there is a milestone, you can trust Amul to catch the moment with his creative and relative topical. Known for its funny and festive artifacts, the dairy brand never fails to attack a raga with people. On Sunday, the Indian cricket team raised their third ICC Champions Trophy by defeating New Zealand in the final in Dubai. To mark the historical victory, Amul shared a topical on Instagram. In the artwork, India’s captain, Rohit Sharma, is sitting on the field in his prestigious Blue Jersey. Rohit proudly holds the iconic ICC trophy in one hand, while in the other one enjoys butter-cumier slices. The cute Amul girl sits next to her, offering another slices, with a fresh doll butter on a plate in front.
Connecting the attraction, the topical bears a clever wordplay: “Always unbeaten, never unnain. The champions beak it.” A side note proudly announces, “Amul Topical: India wins the Champions Trophy 2025!” To keep an eye:
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The reactions quickly came in. “Two champions … unbeaten !! The frame gets honored,” read a comment. Another found the topical “cute”. “Boss Hitman God,” wrote a cricket fan. Many dropped many red hearts and fire emozies. In early January, Amul congratulated Indian fast bowler Jasprit Bumrah for becoming ICC Cricketer of the Year. Credit goes on his brilliant performance last year. In particular, he is also the first Indian fast bowler to receive the Sir Garfield Sobers Award.
Amul shared a topical shared on Instagram, which featured Jasprit with the prestigious Amul mascot. The photo held a half eaten bread in his other hand, pointing to the cricketer in the sky, pointing to his butter -laden finger. Amul girl also placed a plate filled with bread and butter. The text associated with Snap was read, “Bomeroh Ano.” Meanwhile, Amul captioned the post, “Amul Topical: Indian Paes Spearhead is the ICC cricketer of the year 2024!” Read all about it here.
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What do you think about Amul’s topic for the Indian cricket team? Share your thoughts with us in the comments below!
